How to get your holiday home ready for Christmas?

Christmas is one of the most popular times for holiday rentals, and guests are looking for more than just a place to stay - they want a festive and memorable Christmas experience. By creating a warm, inviting atmosphere and planning ahead, you can you can boost the visibility of your holiday home, attract more bookings and stand out from competing properties during this high-demand period. 

Create a cozy and festive atmosphere

Give your holiday home an irresistible festive charm by combining a stylish color palette - think timeless red and green or elegant gold and white - with cozy seasonal touches like scented candles infused with cinnamon, vanilla, or pine, creating a warm and inviting atmosphere that guests will love.

Small details make a big difference: 

• Seasonal décor: Christmas tree, garlands, and lights
• Soft lighting: fairy lights, LED candles
• Comfortable touches: blankets, cushions in winter tones 

These elements help guests immediately feel at home and in the holiday spirit

Highlight winter-friendly amenities

Show travelers why your holiday home is the perfect choice for Christmas and winter escapes by emphasizing comfort and convenience. Make sure your listing description highlights all your winter amenities. Travelers pay special attention to winter facilities during this time.

It's wise to mention the following amenities if they're available for your property: 

• Reliable heating system
• Fireplace or wood stove
• Sauna
• Heated floors
• Snow-resistant parking

These amenities are especially appealing to winter sports enthusiasts:

• Ski and snowboard storage
• Drying space for wet clothes
• Boot warmers

Add photos with snow or festive styling 

Visuals create the first impression - and during Christmas, they matter more than ever. Use photos that highlight the seasonal spirit and make guests feel the festive vibe before they arrive. A few well-chosen shots can turn curiosity into a booking.

Include images that showcase:

• Snowy outdoor views around your property
• Festive dining table

• A warm, inviting fireplace corner

  

Open your Christmas calendar early

Many travelers plan their festive getaways months ahead, often securing accommodations well before the holiday rush begins. By opening your Christmas calendar early, you give your holiday home better visibility and you capture early planners who value security and choice. This simple step can significantly improve occupancy rates during the most profitable time of the year. 

Make your property suitable for groups and families 

Many Christmas bookings involve group travel - friends gathering or families celebrating together. Small adjustments can make a big difference in creating a welcoming space and can help your property stand out as the perfect choice for shared holiday experiences:

• Extra dishes and seating 

• Clear cooking facilities 

• Board games 

• Baby equipment (crib, high-chair)

Ensure clear and stress-free arrival information 

The first impression starts long before guests walk through the door. Clear, organized arrival information ensures they feel prepared and relaxed, even during the hectic Christmas period. A little extra effort in planning can turn a potentially stressful journey into a seamless experience.

Make arrivals easier by offering: 

• Keyless entry or a key box 

• Clear directions 

• Additional information about weather conditions or snow tires 

Consider offering special Christmas packages 

The holiday season is the perfect time to add a little extra magic to your listing. Guests are drawn to experiences that feel unique and festive, so think beyond the basics and create moments they’ll remember. A well-designed package can turn your property into more than just accommodation - it becomes part of their celebration.

Small extras can make your property stand out: 

• Late check-out on Christmas Day 

• A small Christmas tree for guests to decorate 

• Local tips for Christmas activities 

Include Christmas events in your guide

A well-prepared guide makes holiday planning easier. Guests value practical tips that save time and help them enjoy the season without stress. Including local Christmas activities shows you care about their experience and helps your property stand out.

Add these to your guest guide

• Christmas markets with local products and seasonal treats   

• Christmas services and "Christingle" events at churches   

• Popular local shops for last-minute Christmas shopping   

• Restaurants and pubs open during the holidays   

Key Takeaways 

Christmas is one of the most important travel periods in Europe. Those who respond early to Christmas demand and emphasize the winter charm of their property can expect strong occupancy and a highly profitable holiday season. 

Frequently Asked Questions about preparing your holiday home for Christmas

1. When should I open my holiday home calendar for Christmas bookings?

It’s best to open your calendar as early as possible - many travelers plan their festive getaways months in advance. Early availability increases your chances of being included in their first round of holiday planning.

2. How can I make my property more appealing for Christmas stays?

Small touches go a long way. Create a cozy, festive atmosphere with seasonal décor, ensure your space is family-friendly, and consider adding extras like board games or a baby crib. These details make your property stand out for group and family celebrations.

3. What information should I provide to guests during the holiday season?

Clear arrival instructions are essential, especially in winter. Include practical details such as directions, local weather tips, and any seasonal requirements. A well-prepared guide with Christmas events and local recommendations will make their stay stress-free and memorable.